Posted by : Randy Cooper in (CDN)

Magnify.net Selects the Highwinds CDN for Video Delivery Services

Highwinds Backs Magnify.net’s Network of 60,000 Customers with Top-Tier CDN
Services for Improved Video Delivery, Functionality and Quality

WINTER PARK, Fla. – July 22, 2009 Highwinds Network Group, Inc., a multiplatform IP services and content distribution provider, today announced a content delivery partnership with video publishing platform developer Magnify.net.  Magnify.net has selected the Highwinds CDN to deliver the video assets of its 60,000 customers to online audiences.  Magnify.net’s extensive customer roster includes a number of customers currently running on the Highwinds CDN, including New York Magazine, Bicycling Magazine, Zappos.TV, Etsy.TV, Reader’s Digest Taste of Home, BlogHer, and Cookstr, among others.  These customers benefit from a comprehensive video solution that integrates Magnify.net’s video management platform and consistent player controls with Highwinds’ reliable and efficient video delivery services.

“Magnify.net’s fast-growing customer base increasingly requires video delivery solutions that can be customized to meet individual publisher needs.  Searching for a best-of-breed CDN solution that was built on the latest self-serve technology, we determined that Highwinds had a unique combination of services and capabilities,” said Steve Rosenbaum, CEO of Magnify.net.  “In particular, the strength of the CDN’s global points of presence, combined with powerful reporting and analytics, made it the best choice for our fast-growing network.”

The Magnify.net platform powers the multi-source video publishing experience for all content producers and the playback experience for all online viewers regardless of where video originates: professional, web-discovered or user-generated.  It offers tools for uploading, reviewing and sharing videos, creating playlists, reporting on usage, and monetizing video content.  One consistent video player environment, including easy-to-use controls, together with comprehensive video management features are used for all types of online video through the Magnify.net solution.  The platform encodes all video in H.264, and through this new partnership, delivers customers’ videos over the Highwinds CDN, with the high level of quality users expect in today’s Video 2.0 world.

Highwinds enables Magnify.net to provision their own accounts on its CDN, while tailoring all accounts to the delivery needs and requirements of its individual customers.  Highwinds is known for providing this unprecedented level of command and control over its CDN, which is enabling Magnify.net to propagate all video from its entire customer base across the Highwinds CDN at its own pace and discretion.  With the Highwinds CDN backing all video managed and syndicated through Magnify.net’s platform, Magnify.net’s customers benefit from an all-in-one, truly streamlined approach to creating a high-quality online video community.

“As video moves to center stage, Magnify.net has provided a best-of-breed platform for premium publishers.  We’ve monitored their growth, and have watched them continue to offer market-leading solutions around multi-source video aggregation, curation and publishing,” said Steve Miller, president and CEO of Highwinds.  “Their customers now have access to the global reach and massive scalability you would expect from a top-tier CDN.  And we also bring to the table intuitive self-service controls to effectively manage accounts, robust reporting and analytical tools to gauge video effectiveness, and complete invisibility to Magnify.net’s customers.”

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