Posted by : Randy Cooper in (CDN)

Mirror Image Internet Expands Roster of Broadcast Media Clients for On-Demand and Streaming Video Delivery

Regional News Networks Continue to Tap Mirror Image Internet to Provide Web and Mobile Content Delivery Services

TEWKSBURY, MA – November 1, 2010 Mirror Image® Internet, a leading provider of content delivery solutions powered by a patented global network, today announced an expanding client base among key regional broadcast news outlets. This expansion speaks to the company’s recent success in distributing broadcast and online video content via its industry-leading content delivery network.

WRAL-Raleigh (an affiliate of CBC New Media), WHDH-Boston, WSVN-Miami and WBUR-Alabama are among the regional broadcast news outlets deploying Mirror Image Internet’s video streaming capabilities, enabling content owners to deliver more content to online and mobile viewers faster and easier. Over the last year, the company has continued to grow its client base by offering content delivery services that meet the increasingly bandwidth-heavy requirements of organizations today. This includes focusing on mobile video streaming and expanding the capabilities of its Media Management Platform (MMP).

“With increased competition in the industry to incorporate multimedia into our broadcasts, our site is hosting more video than ever before as viewers seek live and on-demand coverage of news, weather and sports throughout the day,” said Patrick McNiff, News Operations Manager at WSVN. “Since implementing Mirror Image’s video delivery solutions, we have added a new layer of assurance that our servers can handle whatever traffic spikes wsvn.com encounters on a daily basis.”

Video streaming, on the Web and to mobile devices, has quickly become one of the leading content strategies for broadcast outlets, with growth only expected to continue. Providing both back-end support and customer-facing content that is always crisp and seamless continues to distinguish Mirror Image from its competition. The company’s unique offering in the mobile space plays a critical role with more online viewers demanding content on the go. Mirror Image Internet’s solid content delivery strategy and solutions for web and mobile ensures that broadcast content is always delivered seamlessly during peak timeframes. 

“Over the last several years our work with media companies has grown steadily, seeing increased interest in both our mobile and web delivery solutions,” said Martin Hayward, Director of Marketing at Mirror Image Internet. “Our expertise in this market and dedicated 24/7 support provides the type of content delivery assurance that broadcast companies require in today’s digitally-driven media environment.” 

About Mirror Image Internet

Mirror Image® Internet, Inc. combines a patented global network with results-driven content delivery solutions to help customers deploy, monitor and refine online strategies.  The company’s track record of success has given leading retailers, advertisers, media companies and enterprises the control they need to maximize assets and reduce costs while enhancing the visitor experience. 

Mirror Image has been recognized by Internet Retailer magazine as the 2010 Vendor Leader in the Content Delivery Network Category for the fourth consecutive year. The company was also named a 2008 finalist in the Streaming Media magazine Readers’ Choice Awards in the Global Content Network Delivery category. Mirror Image is a U.S.-based company incorporated in Delaware and headquartered in Tewksbury, Mass. Mirror Image was founded in 1997. For additional information, please visit www.mirror-image.com or call +1 866 374 4113.

Mirror Image is a registered trademark of Mirror Image Internet. 
All other trademarks are the property of their respective owners.

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